Search Engine Optimization (SEO) and your web site

#1. You must have something to say. Content is king in SEO.

If you have trouble getting those creative juices going, check out linkbait. It generates catchy blog post ideas for you http://linkbaitgenerator.com. To understand the concepts behind linkbait, read http://www.humanwebmarketing.com/linkbait.php.

The idea is to grab people’s attention. Offer them something that will reel them in to buy. Link bait is designed to get your site links and make people talk about you. The key principle for link bait is its uniqueness.

#2. Tips for attracting queries

Be fresh and up to date. Relate your site to issues in the news. Be relevant within your market space and to your customers. Look for diversity – e.g. what markets you are not targeting and how might you be relevant to them.

Some more ideas:

- Review the topical relationship of linking pages
- Anchor the popularity of your site in your community, look for topical content
- Link within the internal link structure on your own site. E.g. all pages link to “buy now”
- The age of a site is often an indication of TRUST, i.e. you have been around longer. Consider this before you make radical changes

For more information about SEO email Support@starsoft.co.nz